Entertainment Guilds

Entertainment Guild Agreements and Counsel

Practical Guidance from Someone Who Helped Build the Agreements

Guild Agreements Are Complex — and the Stakes Are High

SAG-AFTRA, WGA, DGA, IATSE — entertainment guild agreements govern nearly every aspect of a union production, and understanding them requires more than reading the contract.

Guild agreements in the entertainment industry are among the most complex labor documents in existence — hundreds of pages of negotiated terms covering wages, residuals, working conditions, jurisdiction, and increasingly, the use of AI and emerging technology. They’re also living documents, updated through negotiations that can shift the landscape significantly from cycle to cycle. The 2023 SAG-AFTRA and WGA agreements, for example, introduced sweeping new provisions on generative AI that studios and producers are still working to understand and implement.

Van Lier Law’s founder spent over two decades at SAG-AFTRA as Senior Assistant General Counsel for Contracts and Compliance — not advising on guild agreements from the outside, but helping to write, interpret, and enforce them from within. That includes playing a central role in the 2023 negotiations that produced the industry’s first meaningful AI guardrails. The practical knowledge that comes from being in that room is not something that can be replicated from a casebook.

We work with studios, producers, independent production companies, and entertainment businesses navigating the full range of guild compliance questions — from basic production planning to complex disputes, from new media questions to AI provision implementation. If you need someone who understands not just what the agreement says but what it was meant to accomplish and how it’s actually enforced, that’s the practice we’ve built.

Guild Agreement Counsel and Compliance Services

We advise studios, producers, and entertainment businesses on the full scope of guild agreement obligations, with particular depth in AI provisions and emerging technology.

Agreement Interpretation

Guild agreements are dense, technical documents full of defined terms that don't always mean what they appear to mean. We help clients understand what they're actually obligated to do under their applicable agreements — including SAG-AFTRA theatrical, television, new media, and interactive agreements — and translate complex provisions into practical, operational guidance that production and business teams can actually use.

AI Provision Compliance

The 2023 SAG-AFTRA and WGA agreements introduced some of the most consequential new contract language the industry has seen in decades — specifically around generative AI, digital replicas, and synthetic performances. We advise clients on what these provisions require, how they interact with existing workflows, and how to structure AI-related production decisions to stay in compliance while still achieving their creative and business goals.

New Media & Emerging Platforms

The guild agreement landscape for streaming, podcasting, interactive media, and other emerging formats continues to evolve. Van Lier Law has direct experience with the development of agreements covering these platforms — including SAG-AFTRA's Podcast Agreement, Influencer Agreement, and Tiered-Budget Interactive Media Agreement — and can advise on how existing obligations map onto new distribution models and production contexts.

Dispute Resolution & Compliance Audits

When compliance questions arise — triggered by a union inquiry, an internal audit, or a production question with no clear answer in the agreement — we help clients assess their exposure, understand their options, and respond effectively. Our deep familiarity with how guild enforcement actually works, from the inside, gives clients a meaningful advantage in navigating these situations before they escalate.

Why Guild Compliance Requires a Specialist

Guild agreements are not standard commercial contracts. They carry the force of collective bargaining law, interact with residuals systems and pension and health fund contributions, and are enforced by unions with dedicated compliance infrastructure. Getting it wrong doesn't just create a contract dispute — it can trigger grievances, audits, and liability for contributions you didn't know you owed. And with the addition of AI provisions in the most recent agreements, the compliance landscape has become more complex than at any point in recent memory.

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